For fast-growing companies, setting up an efficient, effective recruitment process is more vital than ever. As business growth gathers momentum, companies need to scale up their workforces quickly. And that calls for high-volume, highspeed hiring campaigns. A misstep or delay at any step in the recruitment process can cause a company to lose out on the talent it needs to stay competitive. Needless to say, the right recruitment process enables companies to attract the talent that’s best for them. So, how can businesses develop a winning candidate experience?
Put candidates, not your company, at the centre of the recruitment process
One way to meet the recruitment imperative is to put candidates at the centre of the talent acquisition process. This means ensuring that candidates’ experiences are as engaging, personalised, and meaningful as possible at each step. An employer must determine how it will enhance the candidate experience before it even recognises it needs to fill a position. Hiring managers and HR practitioners must generate answers to questions such as:
Employers must excel on two fronts to provide the highest-quality candidate experience while also capturing the benefits afforded by automation:
See also: ‘Human Touch’ Remains Essential to Candidate Experience: Study
Preparation: Setting the Stage for an Efficient, Effective Recruitment Process
When a company prepares carefully for high-volume recruitment campaigns, it instills confidence in job candidates that the employer is organised and credible. It also tells job seekers that the company understands who they are, what they have to offer, and what they want from a job and an employer. Preparation thus boosts the quality of the candidate experience, including personalising it, and it helps companies infuse efficiency into the recruitment process while avoiding all-too-common mistakes. Several best practices can help:
See also: How can Employers Avoid the Cost of a Bad Candidate Experience?
Transparency: Making It Easy for Candidates to Know Where They Stand
Transparency in the recruitment process is providing candidates with information to help them make the best possible decisions. This includes updates on their status in the hiring process, easy access to all aspects of the process (including interview information, upcoming tasks and documents that need completion), and tools for quickly communicating with the hiring team. When companies establish such transparency, they gain a number of important benefits. For starters, they attract higher-quality candidates and hold their interest. They also decrease drop-off rates and accelerate time to hire.
In today’s fast-changing talent landscape, organisations can no longer afford to rely on traditional approaches to recruitment. Rather than putting themselves at the centre of that process, they need to put the candidate there. By tailoring the candidate experience to job seekers’ requirements, preferences, and job-search behaviours, employers can sweeten the odds of attracting and winning the talent they need to stay competitive.
Read also: Why & How To Improve Your Candidate Experience
By Rhys Hughes is Regional Vice President APAC at SumTotal Systems. As a leader, he diligently works with CEOs, HR teams and IT leaders to deliver the most configurable and innovative learning and talent development solutions on the market.
Connect with him on LinkedIn.
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