Insurance companies in Hong Kong are ramping up their recruitment of sales professionals to meet their clients’ demands amid increased purchasing of insurance products. According to recruiting experts Hays, insurance companies in response to the feedback they have received from customers, are increasing the amount of new hires of salespeople in a bid to build a stronger sales team.
“Insurance companies have fully understood the importance of fine-tuning their sales system to better serve clients,” says Dean Stallard, Regional Director for Hays in Hong Kong. “We are seeing buoyant demand from employers to secure qualified talent.”
In the latest Hays Quarterly Report for October to December 2016, it finds that customer service candidates will be in demand in an attempt to improve engagement and service delivery.
“This quarter will see a jump in hiring of sales professionals by insurance companies as employers fast-track recruiting processes to secure preferred candidates,” says Dean. “Those candidates with good command of digital technologies will stand out.”
Also digital marketers who have B2B experience will be primary targets for employers as they look to enhance brand awareness on multi-media platforms.
“Multi-media platform presence is of strategic importance to insurers,” says Dean. “Employers are also looking for more PR and events professionals who are good at using digital technologies. Digital copywriters are another position which will see increased hiring activity, as companies look to create or reinvigorate content on their digital platforms.”
In terms of candidate trends, Hays finds that more employees are staying put at the moment because they will receive their end of year annual bonus.
“Not many employees will consider switching jobs this quarter,” says Dean. “Employers will find it difficult to secure capable talent and they will have to raise their offers to attract high-skilled candidates.”
