Is Burnout the Price You Must Pay for Success? Thrive Global Rejects this Myth

December 9, 20168:16 am487 views

Aiming to revolutionise the way we work and live by offering companies and individuals’ science-based solutions to lower stress and burnout, while enhancing well-being and productivity, Arianna Huffington launched new groundbreaking venture called ‘Thrive Global’.

Thrive Global rejects the myth that burnout is the price you must pay for success. The company takes a multi-tiered approach to ending the epidemic of stress and burnout, by mutually reinforcing core elements that include: corporate trainings with leading partners, a media platform designed to be the global hub for the conversation about well-being and productivity and an e-commerce platform that offers top technology and well-being products which individuals can use to move away from surviving to thriving. All three components will work together to create sustainable change.

“We are at an inflection point in history where technology has granted us powers that accelerate the speed of life beyond our capacity to cope,” said Arianna Huffington, Founder and CEO of Thrive Global.

“Thrive Global is born in response to this need to take control of our lives and offer new strategies and tools, based on the latest science, to address the unintended consequences of these profound and invasive changes.”

After disrupting the world of media in 2005 with the launch of The Huffington Post, Arianna is now disrupting the way we work and live both at the corporate and individual levels with the rapidly expanding Thrive Global initiative.

Since stress and burnout and our relationship to technology are problems across the world, Thrive Global is global from day one. In India, Thrive Global is partnering with The Times Group, India’s largest media company, to enter the Indian market, scale its business and advance its mission.

In Italy, Thrive Global is launching in partnership with the Digital Division of Gruppo Espresso, one of Italy’s leading publishing groups operating in all sectors of communication, from dailies and magazines to radio, the internet and advertising.

The company is also partnering in South Africa with Discovery and its global Vitality Network – the pioneer in shared-value – which will make Thrive offerings available through its global insurance partners and corporate clients in Australia, Canada, China, France, Germany, Hong Kong, Japan, Malaysia, Philippines, Singapore, South Africa, Thailand, United Kingdom and United States.

“This partnership is another advancement in our global mission to make people healthier and enhance and protect their lives,” said Discovery Founder and Chief Executive Adrian Gore. “Overcoming stress and burnout are key factors in managing overall health and wellbeing — with Thrive Global we’ll be able to offer the latest research and tools to our global Vitality network of over 4 million members in 14 countries worldwide.”

Arianna Huffington, Founder and CEO of Thrive Global

Arianna Huffington, Founder and CEO of Thrive Global

Antenna Group, an international media and entertainment organization operating across Europe, North America and Australia, is partnering with Thrive Global to bring the venture to Greece, Cyprus, Romania, former Yugoslavia, Slovakia, Hungary, Bulgaria, Czech Republic, Turkey and Russia.

Through its Amplifier unit, Antenna Group offers the best way for high-growth digital ventures such as Thrive Global to accelerate their expansion into traditionally hard-to-reach-markets through its wealth of local relationships and its extensive set of media assets.

“Thrive Global will have a tremendous impact on how we work and live and we’re excited to be working with Arianna and her team to help achieve their global ambitions,” said Theodore Kyriakou, shareholder and chief executive of Antenna Group.

“We set up the Amplifier unit to do exciting work with innovative companies just like Thrive Global. The Amplifier unit has a strong track record of growing profitable, digital businesses in the region and what would normally take five years for a company to achieve in these regions, we can help them do in a year.”

Though burnout is a global epidemic and the modern science about well-being and productivity is universal, the solutions Thrive Global brings to different regions will be rooted in the philosophy and ancient wisdom of those regions and cultures.

See: Overworked Employees: How Can HR Managers Avoid Employee Burnout?

Corporate Partnerships

Corporate leaders around the world are increasingly aware of the direct connection between the bottom line and employee well-being, resilience, engagement and sense of purpose. Thrive Global partners with companies around the world to deliver customized workshops, ongoing coaching and technology in order to create a thriving corporate culture. Its launch partners include Accenture, Airbnb, Glassdoor, JPMorgan Chase, SAP and Uber.

Thrive Global is teaming with Accenture to support the company’s ongoing commitment to employee well-being.

“We are committed to being the most truly human organization, where our people can be successful both professionally and personally,” said Ellyn Shook, Accenture’s chief leadership and human resources officer. “Teaming with Thrive Global is an important step forward in advancing our focus on the whole person – helping our people not only achieve a sense of belonging and purpose, but be physically energized and mentally focused in our hyper connected, digital world.”

Thrive Global and Airbnb will bring Thrive’s science-based, whole-human well-being approach to the Airbnb “Work Like a Human” initiative, in an effort to help people live more fulfilling, productive lives both at home and at work. The effort will kick off in 2017 with Airbnb employee trainings.

Thrive Global and Glassdoor, the leading job search site that also offers job seekers access to company reviews, ratings and salary data for more than 600,000 companies, are partnering in the following key ways: The two companies will collaborate to evaluate and release a co-branded Thrive Index based on employees’ assessments of how their employer incorporates meaningful “thrive” practices into their workplaces and cultures.

As of today, Thrive and Glassdoor are encouraging employers to “Pledge to Thrive” to show they are committed to prioritizing employee well-being. Any employer may promote their Pledge on their company’s Glassdoor profile page and job listings to showcase their commitment to job seekers and employees.

Glassdoor is also a Thrive Global launch partner for editorial content and will regularly contribute relevant articles and bylines from both the employer and employee points of view on the new Glassdoor channel on Thrive’s media platform.

“As an employer and as a growing platform where employers actively recruit candidates and manage their employer brands, Glassdoor recognizes the value of helping employees thrive inside and outside of work,” said Robert Hohman, co-founder and CEO of Glassdoor.

“Jobs are more than paychecks. Today’s top talent want to work for a company with a strong mission and purpose where they feel like they can make a difference and where they believe they are supported not just professionally, but personally with a meaningful life outside of work. At Glassdoor our mission is simple: to help people find a job and company they love. We are delighted to join with Arianna and the Thrive Global team in our shared commitment to help employees and employers thrive by promoting and sustaining employee well-being.”

As part of a global content partnership, Thrive Global will integrate its science-driven, action-oriented content with SAP’s human capital management suite – SAP SuccessFactors – which is used by 45 million people worldwide.

Thrive content will be categorized for SAP SuccessFactors users by themes, including wisdom, wonder, well-being, giving, productivity and technology. “There’s no more important leadership topic than the future of work and the workforce itself,” said Jennifer Morgan, President of SAP North America.

“The future of work will be shaped by those who can keep their employees healthy, vibrant, and engaged in new and dynamic ways with the same caliber of quality content they’ve come to expect as consumers and readers – and SAP is thrilled to be breaking new ground in this area with Thrive Global.”

Thrive Global and Uber have partnered to develop a scalable, data-driven approach to creating a productive, thriving culture in the fast-growing start-up environment. Together, the two companies will develop an interactive employee learning program that will launch in early 2017, empowering Uber’s 9,000+ global employees with the tools and techniques to identify and manage work productivity in their individual roles.

“When you run a global business that never sleeps, often you don’t either. I used to think it made me tough not to get much sleep,” said Travis Kalanick, CEO of Uber. “Luckily, I had a good friend who made me to rethink my relationship with rest — and I’ve been a lot happier and more productive ever since. So when Arianna started Thrive Global to change the way people live and work, I immediately asked how everyone at Uber could participate. Today Uber is proud to be one of the first companies to partner with Thrive Global to help our employees get the most out of their time in and out of the office.”

Thrive Global is partnering with Adam Grant and The Wharton School to measure the impact of its work with corporations. “We’re thrilled to be working with Thrive around practices for promoting employee well-being—and measuring their impact on productivity and the bottom line,” said Adam Grant, PhD, Wharton School, University of Pennsylvania. “Our jobs should be energizing, not exhausting. It’s time to accelerate a culture shift from burned out to fired up.”

Also read: Elevated Stress Levels and Heavy Workloads are soon becoming a Workplace Epidemic

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