Today, March 8 marks the celebration of International Women’s Day (IWD) 2018. Communities around the world will rejoice the annual day that commemorates women’s achievements in social, economic, cultural and political sectors. With its theme #PressForProgress, women activists are calling for change in gender parity.
In conjunction with the theme, this year Apple is holding special events at selected retail stores as part of its IWD celebration. The company will hold a corporate recruiting event at Apple Marché Saint-Germain in Paris on the evening of the 8th. According to the event page, interested candidates should register ahead of time to be allowed to enter for the event, which runs from 8 to 10 P.M.
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Not only in Paris, Apple is also hosting an 8-day series with event called Today at Apple session at its retail store in Singapore, Apple Orchard Road. The sessions will be hosted directly by women who inspire the Singapore community, and cover topics such as lyric writing, illustration, and coding with the Swift Playgrounds app, 9t05Mac reports.
On the International Women’s Day last year, Apple celebrated the day with movie and TV show sections in the iTunes Store featuring talented female directors, producers, and actors. There is no information yet whether the company will run a similar promotion this year or not.
When it comes to gender parity, Apple’s latest Diversity Report showed a 2 percent increase of women employment at Apple since 2014, although men still account for the majority of employees. Executives Tim Cook and Eddy Cue have recently discussed the importance of women in technology, with Cue acknowledging Apple’s need for greater diversity.
At the end of 2017, Apple’s VP of Diversity Denise Young-Smith left the company and was replaced by Christie Smith, formerly of Deloitte.
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