Essential Hard & Soft Skills to Pursue in 2020: LinkedIn Survey

January 20, 20202:54 pm2205 views
Essential Hard & Soft Skills to Pursue in 2020: LinkedIn Survey
Essential Hard & Soft Skills to Pursue in 2020: LinkedIn Survey

The Future of Human Resources study revealed that the global economy is continuously developing in both social and professional terms. Not only will the day-to-day business change, but personal development might also affect how individuals connect with their work in the future. Thus, many experts suggested that focusing on upskilling and reskilling is more than important for both executives and employees to shape better work success. 

So here it is, LinkedIn survey presents the most in-demand skills for you to focus and master in 2020. 

See also: 8 Best Human Resources Certification Institutes Across Asia

The survey methodology was conducted by looking at skills that are in high demand relative to their supply. Demand is measured by identifying the skills listed on the LinkedIn profiles of people who are getting hired at the highest rates. Only cities with 100,000 LinkedIn members were included. 

10 In-demand HARD Skills to master

1-  Blockchain 

Blockchain has been around for a while now. It is an immutable database which is stored in a public database. The skills are a combination of traditional ledger system, computers distributed around the world, and cryptography to enforce security. Ranking the first in the highest demand skills, having blockchain skills will help an individual thrive in this competitive tight talents. 

2- Cloud computing 

In order to easily access files and data, companies are built and run on the cloud these days. That said, firms are looking to get talents who have the skills to help them drive technical architecture, design, and delivery of cloud systems like Microsoft Azure. 

3- Analytical reasoning

Data has been part of our day-to-day business. Data has also become the foundation of every single business. For this reason, organisations want talents who can make sense of it and uncover insights that drive the best decisions for the business. 

4- Artificial Intelligence  

AI has been around for quite a long time, helping the job of employee-employer alike. The people who can harness the power of AI, machine learning and natural language processing are the ones who will help organisations deliver more relevant, personalised, and innovative products and services. 

5- UX Design

Design is the first impression of an organisation’s product or service. However, LinkedIn reported that the average attention span of consumers decreases every year as they have little patience for products that are not intuitive. Therefore, organisations need more expertise to help them build more human-centric products and experiences. 

6- Business analysis 

Business analysis made the most significant jump of any skills on the LinkedIn survey. It is one of the few hard skills every professional should have, as most roles require some level of business analysis to make a decision.  

7- Affiliate marketing

With the decline of traditional advertising and the rise of social media, affiliate marketing is rapidly rising as must-have hard skills. Affiliate marketing leverages company partnerships or influencers that are hyper-targeted to a particular audience. 

8- Sales 

Sales are always in demand. Salespeople are needed to build a company brand as well as engage consumers to stay loyal in the company. Thus, those who can effectively manage the sales team, understand the sales funnel, work with cross-functional partners, and sell into the highest levels of the business will always be welcomed by companies. 

9- Scientific computing 

Scientific computing skills are held by data science professionals, engineers, and software architects.  Companies need more professionals who can develop machine learning models and apply statistical and analytical approaches to large data sets using programs like Python, MATLAB, and others. 

10- Video production 

Vlogging skills is the hottest skill to master for professionals to stay connected with their people. Marketers are also shifting to video marketing as the video gets a better viewer than content marketing. So, it makes sense that video production continues to be a priority for companies.


5 in-demand SOFT Skills to learn

1- Creativity 

Organisations need people who can creatively approach problems and tasks across all business roles. Creativity is also a skill that can bring you to a higher professional ladder as employers always demand new ideas to thrive in the marketplace. Focus on honing your ability to bring new ideas to the table will help you get to the place you want to be. 

2- Persuasion 

The “why” question is never absent in business, for example, you should explain why clients should do a project with you, why consumers should buy your products or use your service, or why you should get that promotion and not your tablemate. Mastering the art of explaining the “why” can advance your career, brush up your ability to effectively communicate ideas and persuade stakeholders. 

3- Collaboration 

High-functioning teams can accomplish more than any individual – and organisation know it. So, learn how your strengths can complement those of your colleagues to reach a common goal. Master the art of self-awareness to bring your team and business to reach the peak of success. 

4- Adaptability 

The only constant in life – and in business – is change. To stand out in 2020, embrace that reality and make sure to who a positive attitude and open-minded professionalism. 

5- Emotional intelligence 

Emotional intelligence is the ability to perceive, evaluate, and respond to your own emotions and the emotions of others. New to the most in-demand skills list, the need for emotional intelligence underscore the importance of effectively responding to and interacting with our colleagues. 

Read also: How Companies Can Create Effective Learning Culture

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