First initiated by the World Wide Fund (WWF) for Nature and partners as a symbolic lights-out event in Sydney in 2007, Earth Hour is now one of the world’s largest grassroots movements for the environment, engaging millions of people in more than 180 countries and territories. Earth Hour has now become a catalyst for positive environmental impact, driving major legislative changes by harnessing the power of the people.
As a part of environmental support, Earth Hour could help fulfil employer’s social and/or environmental responsibility.
According to the Conserve Energy Future survey, Earth Hour is the time where individuals around the world can take part and show their support regarding climate change. By switching off lights for one hour, there will be a substantial difference in energy consumption and can help reduce the effect of global warming on this planet. Some other initiatives during Earth Hour are to encourage people planting trees, reducing commute as well as carbon footprint.
For employers, participating and being a socially responsible company can bolster a company’s image and build its brand. Social and environmental responsibility empowers employees to leverage the corporate resources at their disposal to do good. That said, it is needed for HR and executives to encourage the first step internally. Besides, formal corporate social responsibility programs can boost employees morale and lead to greater productivity in the workforce.
“No matter how little your contribution is, you can always make an impact. Because if it is not changing the world, then it probably is changing someone’s life.”
Employers could encourage employees to participate in this movement by switching off lights at home and/or office every March 28, at 8:30 pm until 9:30 pm your local time. Employers can also encourage people to sign the “Voice for the Planet” petition to let world leaders know that you care about nature and that you demand urgent political action to protect our planet earth. Living a more sustainable life and spreading your story could encourage other people to take the same action to embrace better living without hurting the planet.
The 1-hour darkness could save the world and it could help maintain a stronger relationship, be it with co-workers or family. Here are some ideas to do during the dark time.
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